Traditional healthcare often relies on generalized treatment plans, but data analytics is enabling a shift toward personalized medicine. By analyzing a patient’s genetic makeup, medical history, lifestyle, and treatment responses, healthcare providers can develop customized therapies tailored to an individual's unique needs.
For example, cancer treatment has been transformed by precision medicine, where oncologists use genetic profiling to determine which drugs will be most effective for a particular patient. This reduces trial-and-error approaches and minimizes adverse reactions. Additionally, wearable health devices, such as smartwatches and fitness trackers, continuously collect data that can be analyzed to provide personalized recommendations for improving overall health and well-being.